What to Blame: Is it users of SEO products or is it Google?
I admit. Prior to learning about SEO products and site promotion field, I was of the opinion that Google was perfect. I Googled anything from human beings, to visuals, to news stories to strange things and blindly trusted the results. Then I learned about SEO applications and a whole e-commerce dedicated to site promotion, and my convictions were never the same. But even prior to my revelation, after doing a bit of reflective analysis, I got a feeling that search engines, Google to boot, know far from all, and share with the web community even less than what they know.
My Google travails soon convinced me that Flikr is a better image search source, that with the help of Digg I can have great current events stories without having to rummage through Google search results (rummaging is more fitting than Google search), and human search is better administered by Facebook. It seems like whenever I search for odd things on Google, the results are often messy, to put it kindly. Try searching for SEO programs and other SEO related themes on Google and you are almost ready to lose your sanity. I mean, tell me, what’s the connection between SEO software and online education webpages or Web casinos? Thanfully, in my frustrations.
So when news of free link building software and the entire field revolving around it came into my modest worldview, my doubts about things popping up on the top of Google grew manifold. Do they merit to show up on there and whose fault is it, Google or site promoters using SEO programs. The ethical quandary is immense. Do I seize using my SEO google ranking or do I seize using Google instead? I resolved that I can’t boycott Google just yet. At least not until the worthy contender enters the picture. For now I will keep juggling between Blekko, Google and the above methods to complement the SERP mess that Google is. And, oh,yes, I will keep playing with my SEO software.
Truth is that SEO products is the reason why people like me get discovered on the net. smart as they are, search engine web crawlers are not likely to find some little guy and rank his domain well. In this regard, I still am a steadfast believer in SEO applications and natural search. If it was all about the cash, the corporate businesses would squish me before I knew it. And there are 1000 corporations on the Fortune list! But here is another thing that annoys me and other check backlinks users, I am confident. There are people who invest in SEO tools and use them to sell beddingon online education sites and the like. What we see is rubbish that not only lives on the net but is also highly indexed by search engines.
What is the user reaction to this? People search for SEO software reviews and will instead find unrelated content. They get disappointed. So much for the “Internet democracy”. Does this imply that SEO software and service industry is harmful? Probably not.
The abusers of SEO products have to stop polluting the Web but it’s like asking hackers to stop cracking the code. The unfortunate thing about it is that black hat SEOs are abusing the prospect to be noticeable on the Internet that is given to the no-name person like me. For now users just have to be patient with them. We can only hope that Google will put more effort into catching the schemers unethically using SEO programs, and if Google doesn’t, the new Google will.
Tags: google, Optimization, SEO, software tools, tool